Regional Development: Programs and Policies for Clusters Maio/2012 Gerência de Desenvolvimento Industrial

Content Gerência de Desenvolvimento Industrial Work Methodology of Sistema FIEMG in clusters Clusters recognized by NGAPL Clusters supported by FIEMG

Gerência de Desenvolvimento Industrial Its performance is based on the promotion of collective solutions for the industry of the state of Minas Gerais through the development of projects, aiming to increase the productivity of the enterprises and their competitiveness in a sustainable way.

Work Methodology of the Sistema FIEMG in Clusters

Introduction Promotion policies of clusters and metodologies have been discussed in the world for years. There is not a definition, between the institutions involved in the development of clusters, of the best methodology, perfectly capable of promoting the competitiveness and sustainability of the companies. Sistema FIEMG belief: competitiveness is not just keep or enlarge markets, but adapt the companies activities to the concept of sustainable development.

Improve competitiviness Improve the region to encourage and stimulate innovation and business development Make each company innovete, improve continuously to achieve their clients needs

Strategic Focus FIEMG has two strategic focus: Structuring strategy: initiatives focused on increasing productivity, strengthening the value chain and governance. Market positioning strategy: initiatives to include and increase the companies participation in target markets. Both strategies must be connected to identified gaps, strategic vision and priorities defined by the stakeholders.

Structring strategy Goal: Improve the value chain of the clusters by incrising the productivity. Concept: Dynamic Capabilities The companies must be ready to sell to any market,any time. They must be prepared to changes in the business environment in the global economy too. Areas to be developed: Productivity, technology, business, management, human resources, logistics, environment- al management and strengthening the governance.

Goal: allow the companies choose their position in target markets The choice of the market should not be based only by a market analisis, because it ignores the business climate, and the company's own ability to act. Also, should not be obligatory a positioning of the companies, but must be worked a business strategy to make them compete in the target market identified. Areas to be developed: Market Prospecting, companies’ diagnosis and benchmarking. Market positioning strategy

Elements: -Long term effort; -Strong local teams must be formed to start and monitor the whole process of change -Clusters sucess depends of the inovation and commitment of the stakeholders; FIEMG believes that any cluster must: 1.Have projects focused in the short, medium and long term; 2.Build up a EGL and a Management Committee; 3.Have participative enterprises, with sinergy between them, the EGL and the MC. FIEMG’s Methodology

FIEMG Action Plan

FIEMG’s Model of Performance Enterprise Federal Government Municipal Government State Government Class Entities Universities and Training Centers Supportive Entities Promoting Entities WA Management Committee Executive Secretary Thematic Groups Financial Economic Market Representation Technology and processes Training and HR Social Develpment

Importance of the Management Committee The Management Committee should gather representatives from local companies, syndicates (labor and employer), diversified associations, Governmental Entities, Universities, Research Centers and development banks. Functions: 1)Represent clusters on the Governmental level; 2)Mobilize local players; 3)Promote the coordination of the joint actions between the Institutions; 4)Be the reference center for strategic decisions and course arrangements.

Conclusions Every investment in clusters have opportunities and risks that are to be considered; Opportunities: -The operation goes beyond the individual vision and allows the establishment of a link between the territory and the economic activities; -Increase of scale gain in policies for micro and small enterprises by the overflow of learning and competencies. Risks: -Behavioral changes for a collective action are relatively slower compared with the local necessities; -Local players disappointment with the cooperation programs.

Conclusions FIEMG believes that Collective Project Goals should be agreed since the beginning, with the intention to level the difference of expectations from each player. By a critical reflection from FIEMG’s projects in clusters, some essential elements should be considered for the effectiveness of your programs: -Joint coordination for the use of resources between the entities; -EGL (Syndicates, Associations, others) strengthening; -Measure of Results and Evaluation Impact during the Program; -Establishment of strategies to conclude the Program.

Clusters recognized by NGAPL

1 – Ardósia - Papagaios 2 - Bebidas Artesanais - Cachaça de Alambique - Araçuaí 3 - Bebidas Artesanais - Cachaça de Alambique - Salinas 4 – Biotecnologia - Belo Horizonte 5 - Biotecnologia - Uberaba 6 – Biotecnologia - Viçosa 7 – Calçados - Guaxupé 8 - Calçados - Nova Serrana 9 - Calçados - Uberaba 10 - Calçados e Bolsas - Belo Horizonte 11 – Eletroeletrônico - Santa Rita do Sapucaí 12 - Floricultura - Barbacena 13 - Fogos de Artifício - Santo Antônio do Monte 14 - Fruticultura - Jaíba 15 – Fruticultura - Visconde do Rio Branco 16 - Fundição - Divinópolis 17 - Gemas e Artefatos em Pedras - Araçuaí 18 - Gemas e Jóias - Governador Valadares 19 - Gemas e Jóias - Nova Lima 20 - Gemas e Jóias - Teófilo Otoni 21 - Móveis - Carmo do Cajurú 22 - Móveis - Ubá 23 - Móveis - Uberaba 24 - Móveis - Uberlândia 25 - Móveis - Turmalina 26 - Pedra Sabão - Ouro Preto 27 - Pequi - Montes Claros 28 - Quartizito - São Tomé das Letras 29 - Software - Belo Horizonte 30 - Software - Viçosa 31 – Suinocultura - Ponte Nova 32 - Vestuário (modinha) - Divinópolis 33 - Vestuário (Malhas) - Jacutinga 34 - Vestuário (Lingerie) - Juruaia 35 - Vestuário (Lingerie noite) - Muriaé 36 - Vestuário (modinha) - Passos 37 - Vestuário (Jeans) - São João Nepomuceno APLs de Minas Gerais

Clusters supported by FIEMG

Fruticultura na Região de Jaíba Banana Limão Manga Janaúba Jaíba Matias Cardoso Montes Claros Januária Município-pólo do APL Demais municípios do APL Microrregião Sede da microrregião Nova Porteirinha

Fundição na Região Centro-Oeste Peças fundidas de ferro, aço e materiais não ferrosos Cláudio Divinópolis Itaúna Município-pólo do APL Demais municípios do APL Microrregião Sede da microrregião

Eletroeletrônico na Região de Santa Rita do Sapucaí Componentes Eletrônicos Pouso Alegre Itajubá S. R. do Sapucaí Município-pólo do APL Demais municípios do APL Microrregião Sede da microrregião

Calçados e Bolsas RMBH Artigos para viagem, bolsas e semelhantes Calçados de couro BH Contagem Município-pólo do APL Demais municípios do APL Microrregião Sede da microrregião

Calçados na Região de Nova Serrana Leandro Ferreira Perdigão Araú- jos Bom Despacho Pitangui Município-pólo do APL Demais municípios do APL Microrregião Sede da microrregião Nova Serrana Conceição do Pará Divinópolis Igaratinga Pará de Minas São Gonçalo do Pará

Biotecnologia na RMBH (Saúde humana) Lagoa Santa Sabará Vespasiano Betim BH Ribeirão das Neves Contagem Santa Luzia São Jose da Lapa Município-pólo do APL Demais municípios do APL Microrregião Sede da microrregião Esmeraldas

Móveis em Ubá Móveis em madeira Guidoval Piraúba São Geraldo Tocantins Ubá V. R. Branco Rio Pomba Rodeiro Município-pólo do APL Demais municípios do APL Microrregião Sede da microrregião

Thank you ! FIEMG – Federação das Indústrias do Estado de Minas Gerais Avenida do Contorno, 4456, Funcionários Belo Horizonte MG Telefone (31) Fax (31)